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Markets

Where demand
starts and
where it lands

Cross-border media has a geography: budget originates in specific Chinese cities and lands in specific destination markets. Both halves have to be operated, not just addressed.

Last reviewed

Mammoth operates across China, the United States and Asia Pacific. China is the demand origination market, where outbound budget is set. The United States is the primary destination and the deepest source of premium supply. Asia Pacific is the fastest-growing advertising region, forecast to expand 5.4% in 2026.

Source: dentsu, 3 December 2025

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Market not
listed?

Supply relationships extend beyond these three markets. If your requirement sits elsewhere, ask — the answer is often yes.